WILL YOUR ATLANTA RENOVATION ADD VALUE TO YOUR HOME?

One reason for purchasing a home is that it is YOUR home – you can make changes to it, make it your OWN.   And many homebuyers DO renovate – it may be something as simple as replacing a faucet or something as major as adding a new wing to the house.  According to a survey by the website Houzz.com, homeowners who renovated in 2017 spent an average of more than $60,000 on the renovations (a lot more than the cost of the faucet….)

Some renovations are made necessary by our life circumstances and by the aging population, like a chair lift or elevator.  Others are purely for enjoyment – like adding a swimming pool or a man cave (or she shed).   But in every case, we will typically choose what appeals to us personally in terms of finishes and space since after all, its our dwelling we are talking about.

No matter how unique your taste, however, you would probably like to think that the renovations you make will add at least an equivalent amount of value to the property as the renovations cost.  (in other words, if you spend $10,000 you expect that your property will be worth at least $10,000 more when you go to sell).  But that is by no means guaranteed.  Property is a very personal thing.  What appeals to you may not appeal to the person looking to purchase the home when you go to sell.

In addition, fashions are by definition time sensitive.  What is in vogue today may be passe by the time you go to sell.

In other words, cost does not equal value. The cost of the renovations does not necessarily equal the increase in value for your property as a result of the renovations.  In fact, sometimes there seems to be very little correlation at all.  And sometimes the renovations you choose may actually decrease the value of your property.  Say, for example, a very unusual and vibrant tile that you LOVE, but which few others would want.  Or even if they love it, they wouldn’t want in their home because it is so unique and it sn’t chosen by them.  In these cases your renovations may actually result in a net loss of value.  If what you have done is personal, or has become dated, or just simply isn’t to the purchaser’s liking, that purchaser will devalue the property by the amount the purchaser feels they will have to spend to take out those renovations and redo the property to their liking.

For instance, our buyers Jill & Brian had been looking in Ashford Park for quite some time for a new home for their family of four.  They have two young children and were drawn to the neighborhood by the number of families, by the walkability of the neighborhood, and by the elementary school.  When the house that seemed exactly “right” for them – one that checked all their boxes – came up for sale we ran over there to check it out.

The home WAS exactly right for them – except for one thing.  The kitchen had been redone in dark, masculine shades.  The cabinets were a dark brown, almost black, and the granite countertops matched the cabinets.  While cabinets can be repainted, the granite would need to be replaced to suit Jill & Brian.  So for them, the home was worth less than it would be otherwise, because they needed to factor in the cost of the renovations they felt were necessary to make the home theirs.

So if you are planning to renovate your home, unless you are not worried about resale, you probably want to consider whether or not the renovation will add value when you go to sell.  The renovations that are shown to add the most value upon resale are those of master bedrooms and kitchens, and the most popular renovations, at least at this time, make space lighter, brighter, and bigger.  Buyers also like open kitchens which become more a part of the living space.

One thing you can do in your research is head to a popular new home development in your area to examine the standard finishes the developer is installing.  This can indicate what buyers like and are purchasing in today’s market.   So that might be a good place to start if you’re determined that your renovations must add value to a subsequent purchaser.

As a general rule, such finishes are more neutral.  Think whites, beiges, greys…. A more neutral palette that a subsequent purchaser can then individualize through unique furnishings, artwork and the like.

If you are renovating YOUR property, why not do simply what appeals to you?  That certainly seems to make sense if you’re not worried about selling the property in the near future.  But consider this also: many a homeowner has renovated a home in a unique and personal style, thinking that they will stay in that property for years to come, only to find that they are forced to move for some unforeseen reason.  Or perhaps they discover that what was in vogue the year that they renovated no longer appeals even to them just a few short years later.

For all of these reasons, it makes sense to consider carefully the future impact of what you are doing to your property.  You may then make the conscious decision to do something bold, even crazy, with your house – that’s your prerogative, of course, and who is to say that there’s not a buyer in the future who will love exactly what you’ve done?  But getting other opinions and thinking carefully about the future of your home cannot hurt… and may increase your profit down the road.

 

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Know Your Nonhuman Atlanta Neighbors

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You can find the PERFECT property at an amazing price if you don’t mind that the house is:

Next to the nuclear power plant, on top of the pet cemetery, behind the Superfund site, under the high voltage power lines, adjacent to the transcontinental oil pipeline, catty corner from the slaughterhouse and down the street from the 24 hour casino.

Joking aside, what about adverse neighborhood conditions?  How much should you worry about the neighborhood (and what surrounds the neighborhood) when you purchase a house?

In Georgia, generally speaking, the doctrine of caveat emptor, or BUYER BEWARE, applies to real property, meaning that the onus is on the buyer to investigate and discover adverse conditions pertaining to a home if those conditions can be discovered through reasonable inspection of the property.  The seller does have disclosure obligations if they know of adverse material defects that are not easily discoverable by the buyer.  Those seller disclosure obligations DO NOT, however, apply to conditions that are not present on the property itself.  In other words, Georgia courts so far have not held a seller liable for failure to reveal information about adverse neighborhood conditions even when those conditions are not easily discovered.  And the Georgia real estate contracts also put the burden on the buyer to investigate the neighborhood.  As the official Georgia Association of Realtors contract states:

In every neighborhood there are conditions which different buyers may find objectionable.  Buyer shall have the sole duty to become familiar with neighborhood conditions that could affect the Property such as landfills, quarries, power lines, airports, cemeteries, prisons, stadiums, odor and noise producing activities, crime and school, land use, government and transportation maps and plans.

Therefore, when considering the purchase of a home, you should definitely investigate not only the houses that surround the home, but also the neighborhood and the immediate environs.  Personal drive arounds at various hours of the day and night (and on different days of the week) as well as examination of Google maps is a good place to start.  In addition, you may want to check with the municipality and county to see what sorts of businesses are within a mile or so radius of the home.

You can research whether there are registered sex offenders in the neighborhood by reviewing the Georgia Violent Sex Offender Registry at www.gbi.georgia.gov, and you can search for reported drug laboratories or dumpsites at the U.S. Department of Justice Drug Enforcement Administration website (www.dea.gov/clan-lab   – the national clandestine laboratory database).

The Georgia Environmental Protection Division has information about landfills, medical waste treatment sites and the like at www.epd.georgia.gov.  You can also find information about some, but not all, closed landfills on the EPD website (that vacant lot across the street may be an old landfill; something you will want to know when you buy the house.)  On the subject of landfills, note that in Georgia previously many builders and homeowners created “inert landfills”, or landfills composed of concrete, rocks, bricks, yard debris and the like while building or renovating.  This is no longer allowed legally, but of course inert landfills still exist and may be difficult to find (this is something the seller would be required to disclose if present on the property you are purchasing, but not if it is elsewhere in the neighborhood.)

And do not forget the obvious – simply doing a Google search of the address and looking past the real estate listings to see if there are any news stories or other hits for the address can give information, as can googling the neighborhood and the houses which surround the house you are planning to buy.

Ask your Realtor to help.  And ask the seller what they know (even if they are not legally obligated to tell you something, they are often willing, especially if asked outright).  Ask the neighbors.  Drive the neighborhood, stop your car, and greet those you see.  Most will be happy to talk to you about the neighborhood and what they know if you smile and are friendly.   And the bonus will be that not only do you know what is happening around the house you are purchasing, you will also know your new neighbors – the human kind.

 

 

 

DISC-overing an Important Tool in Atlanta Real Estate

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One of the most important things your real estate agent does for you is to NEGOTIATE on your behalf.  Even if you yourself are an expert negotiator, chances are that you are not expert in real estate negotiations, which have unique nuances.  In addition, it is better in a transaction to have someone else (not you) negotiating on your behalf – having a proxy helps by taking emotion and possible personal affront out of the equation.

One of the interesting and powerful negotiation tools that your agent can work with is the DISC personality assessment.  We have always known that each person looks at the world in different ways, but in 1952 William Marston introduced something that was revolutionary in psychological circles.  He identified the four most common ways in which people approach the world (and negotiation) and explained how they work.  His four categories have evolved in the DISC Profile.  The beauty of DISC, and why it is so often referred to in business, is that it is a very simple system and one that can be applied without extensive testing.  You can often tell a person’s primary “category” by simple everyday words they use and actions they take.  For example:

D –for “DOMINANCE”, these personality types talk fast and unemotionally, are task oriented and “get the job done”.

I –for “INFLUENCER”, the “I” personality is outgoing and friendly, chatty, and extroverted.

S –for “STEADINESS”, “S”s  are other/people centered, loving, take time to think.

C –for “COMPLIANCE”, these people are task oriented and numbers focused.  They know data.

Thus, if we can identify the primary or two primary profiles of the other party, we can determine what is important to them psychologically, which can in turn help us to come to a deal more easily, with everyone more likely to be pleased at the closing table.  If you are a high “D” you may not care that the other party be “pleased”, but think of it this way: a deal in which everyone is happy is a deal that is most likely to actually stick – more likely to CLOSE and not fall apart.  Here’s how you would use the DISC knowledge to better come to resolution with each personality type:

D-a “D” wants to WIN, so figure out a way that helps the D personality feel that s/he has won.

I-the “I” wants to feel good about the process; a win/win works best for them.

S-the “S” wants everyone to get along.  A win/win without too much bickering and argument will work best for them.

C-the “C” wants everything done correctly and wants to be sure that there is enough data upholding the result.

By knowing the other party’s psychological “DISC” profile, we can negotiate more effectively.

DISC also, of course, helps us in other facets of real estate.  If a client is a “C”, for example, we know that providing lots of data is important.  For a “D”, it is important to be quick, smart and effective.  And so on.

From you, the client’s perspective, it is important to have an agent who has all the tools necessary in his or her toolbox.  The “DISC” information is just one of many tools we use to craft deals that work.

And please remember to contact our team for all of your needs with respect to real estate.  We believe in continuous training to always supply the utmost service and benefits to our clients.

QUICK JOT OF THE DISC PROFILE

Quickly jotting the DISC categories can help during a negotiation.

Listings in Our Pocket

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2015-08-04 13.50.33In Atlanta, there are many agents who tout “pocket listings” which, simply put, are listings that are never put on the open market.  They are sold without ever being put into the Multiple Listing Service.  It is said that the listing is “in the agent’s pocket” because only the agent and those she or he tells about the listing ever knows that it exists.

There are some instances when this makes sense.  If both buyer and seller agree to a pocket listing for their individual purposes, or prefer the listing not be made public, then it may never go into the Multiple Listing Service.  But it is important or all parties to consider carefully before taking this route.

Here are the PROS for this particular method:

  • From the seller’s point of view, there are limited showings, which can be very disruptive.  There are more limited numbers of people traipsing in and out of the home.  There is more privacy; for when the home is listed, the pictures and price are out on the internet for all the world to see.
  • From the buyer’s point of view, they are gaining access to a home that might otherwise be unavailable for them to purchase (if not listed, they might not know about it otherwise).  They do not have to face competition or get into a bidding war.

The primary potential CON that both sides must consider is PRICE.  The law of supply and demand tells us that when supply decreases, demand (and therefore price) goes up.  If the home is not available to the open marketplace, how does the seller know that they are getting the absolute most that they could get for their home?  From the buyer’s side, how do they know that they are getting a good deal, or are paying more than they should?

If the agent sells a pocket listing themselves, they will get double (or at least more than standard one half) commission.

All parties need to be AWARE of the various considerations and consider them carefully before proceeding as a “pocket listing” so as not to be caught with their pants down (forgive the pun).  The Georgia Real Estate Commission prohibits keeping a “coming soon” sign up in front of a house for too long prior to listing the home in the multiple listing service, but there is no prohibition against keeping a home out of the multiple listing service, and plenty of homes get sold that way.  If you are planning to participate in such a sale, however, carefully consider the pros and cons before you do!

Do Not Shoot the Photographer

When you are listing your home for sale, it is extremely important that you use professional photographs – and that you are READY for the photographer.  Your part is to have the home ready – meaning your home should be clean, neat and staged for photos.  We help you stage your home and can provide references to cleaners and handymen and will help you through that process.  Then (and this seems obvious, but it is important, as you will see) you must be aware of when the photographer is coming to your home.

We are always extremely careful to be sure you know exactly when the photographer is coming and what you can expect.

Recently in the Atlanta area a real estate photographer was actually SHOT (with a gun) by a homeowner when the photographer arrived to take photographs of the home for a listing.  In February 2018 the photographer, Whitney Morris, entered the Douglasville home through the lockbox (as photographers often do), but the homeowner was surprised by his entry and shot Morris through her bedroom door.  The homeowner says that she did not know the photographer was coming.

Morris survived, but is severely injured.  On a gofundme.com page, many have donated to help Morris, including multiple other photographers, one of whom wrote: “You don’t know me but I’m a re [real estate] photographer out of California and this is a worst nightmare of mine.   Knowing you’re going through this leaves my stomach in knots.  Knowing it is about to be our busy season where we make the bulk of our income is horrifying.”

Having your home on the market can be disconcerting – you will be letting lots of people into your home; the photographer, then agents and buyers.  Be sure you have a strong team on your side keeping you informed and ready for what is to come.   And know when your photographer is coming, of course!

PHOTOGRAPHER

Every home going on the market ought to be photographed by a professional.

Atlanta’s West End – the Wren’s Nest

I love playing tourist in my hometown. Living in Atlanta, it is easy to forget how much there is to enjoy here – until someone comes to visit from out of town and you take them to the usual places like the Civil Rights Museum, Martin Luther King Center, the Beltline, the Aquarium, the World of Coca-Cola, etc.   I have vowed to check into a few more of the hidden and less visited treasures that are right under our noses.

I had mixed feelings about one of those – the WREN’S NEST, also known as the Joel Chandler Harris house.  It’s right smack dab in the bustling West End of Atlanta, a very vibrant and racially diverse area.  But I thought of the home’s past as racist.  The famous and now deceased owner, Joel Chandler Harris, was an Atlantan who wrote more than 190 books, the most famous of which were the Uncle Remus books.   Harris was a shy person who stuttered, so rather than speak he wrote – prolifically – and put to paper the stories told to him orally on a plantation near Atlanta when he was a young boy working for a plantation owner.  I have always thought of the Uncle Remus books as a vestige of the Old South and racist, perpetuating racial stereotypes.

And indeed, there is a lot of controversy over the Uncle Remus and Brer Rabbit stories that Harris wrote.   Uncle Remus and the stories he tells perpetuate racial stereotypes.   While the preservation of house dating from the 1800s is rare treasure in Atlanta, should we even be focusing on who lived there, if racism is what his works reflect?   The staff here does a great job of answering those questions and of presenting a whole picture of both the man who lived here and the house he inhabited.

I mean, what if Uncle Remus, long reckoned by many scholars and readers to be a racial stereotype and a sad vestige of Old South nostalgia, was instead a nuanced character who consistently subverted white authority and Old South social codes?

from a pamphlet at the Wren’s Nest by Lain Shakespeare, Former Executive Director at the Wren’s Nest

The house and the stories written here are a fascinating part of Atlanta’s history.    I urge you to see for yourself – and would love to hear your thoughts.

 

 

Atlanta’s Tallest Residential Tower Rising

Opus No 2

Project rendering for Opus No 2, to be built in Midtown Atlanta.

A glimmering jewel is set to rise in Midtown – one that will reach upwards toward heaven while connecting arts venues here on Atlanta Midtown’s earth.  Opus No 2 will be Atlanta’s highest residential tower at 53 stories and 688 feet and will be built near the Woodruff Arts Center, the High Museum, and the MARTA Arts Center Station with pedestrian access to all.

The renderings are beautiful, and according to descriptions, the building will feature a pinwheel effect with the glass that will shift with height.  The building is designed by Perkins + Will’s Atlanta office.  The  project is team led by Design Director Manuel Cadrecha, who states on the project’s website, “we see No.2 Opus Place as the new centerpiece of Atlanta’s most exciting neighborhood.”

Atlanta’s tallest building overall is an office tower – Bank of American Plaza – at 935 feet.   Opus No 2 will be purely residential, and so will hold the “tallest” title in Atlanta for residences, not for buildings in general.  But it will tower ten stories above the nearby Four Seasons tower and is “the” new place for would be sky dwellers willing to dole out twelve million dollars for a penthouse in the ether.  Those of more limited budgets can purchase a smaller unit on a lower floor for closer to half a million dollars.

I am excited about this Atlanta milestone.  While Atlanta does not have the tall towers of New York or Chicago, this high rise will add a certain air of sophistication and elegance to Midtown, particularly with its artistic nexus.  Opus No 2 will be quite cosmopolitan – a vertical city, complete with hotel style amenities, including infinity edge pool overlooking 14th street, club level (named “Mozart’s 41st” on – you guessed it – the 41st floor) with demonstration kitchen, fitness rooms, an indoor/outdoor yoga area, an IMAX theater, a library, several guest suites, and other perks for residents.

Why OPUS?  Here is my educated guess.  In the classical period, opus, which is Latin for “work”, was used to identify and catalogue works of art.  So if the tallest residential tower is No 2 Opus, where is ONE Opus?  In fact, it will be an adjacent art gallery space designed by Richard Meier that will front 14th Street.  So Opus One and Two are Midtown’s catalogued first and second new works of art in the form of architecture, and that’s something to look forward to.

Is Atlanta’s West End the “Best End”?

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Curbed.com is a cheeky but informative website about real estate.  It covers a number of different cities, but you can specifically choose “Atlanta” for local news about all things real estate.  It is fun, full of information, and the comments from other subscribers can be quite amusing.
Every year CURBED runs a “Neighborhood of the Year” contest awarding the “Curbed Cup”, a self proclaimed “prestigious, nonexistent” trophy.  For 2017, the WEST END won again (having won for the first time in 2015).  What’s with the West End?  Well, for starters the Beltline is there.  Breweries and other development are taking shape along the new Beltline (of course).  There are lots of historic homes that are still available below half a million dollars.  According to Wikipedia, “It would be difficult to find a neighborhood more closely linked to the city’s, state’s, region’s, and nation’s historical development than the West End district of Atlanta.”  In the 1880s, many wealthy people had large estates in the area.  While the area fell in and out of hard times, today it is among the most culturally diverse and heritage rich areas of Atlanta.  There’s even a popular hashtag, #WestEndBestEnd.  The young and hip know about it, and the rest of us should, particularly if interested in real estate investment.
If you have never been to the West End, take a ride to the Wren’s Nest, the home of Joel Chandler Harris and Atlanta’s oldest house museum (Harris created Uncle Remus and B’rer Rabbit).  And take some time to see the Beltline and eat at one of the downhome restaurants nearby, like Harold’s Chicken Shack
Property values are climbing in the West End, but it is not too late.  There is much more development planned and there are still great investment opportunities.  If you are interested in purchasing investment property or your own home, now is a great time.  Contact us for more information!

Atlanta is so Urban!

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Urban Graphic off Ponce de Leon in Atlanta

This awesome graphic about urban living is found near Ponce City Market in Atlanta.

love this billboard off Ponce de Leon near the Ponce City Market.  It encapsulates a phenomenon – a subset generation of homebuyers who are not choosing to live in the more traditional neighborhoods of Buckhead, Virginia Highland, or Decatur, but who are instead moving to the “edgier” parts of town which are now rising in popularity and in value.

For some young homebuyers, price drove them away from other intown neighborhoods.  They could not afford Buckhead, and rather than move outside the Perimeter they chose to live in a less expensive neighborhood closer in.  For still others, it is a conscious choice – in fact, some will pay Buckhead prices to live in these emerging urban neighborhoods like Edgewood, Kirkwood, Adair Park, and the like.

What do we mean by “urban”?  In real estate parlance, it means “in the city” or the more densely populated areas close to traditionally commercial areas.  It means an area where one can walk to retail and to public transportation.  In the past, the term “urban” was often used derogatively to describe a crime infested inner city area.  But these days, urban is in.  The influx of buyers into closer-in Atlanta is increasing, and it is not just the Millennials who are making the move – many empty nesters and even the elderly are moving in town as well.

The trend is particularly evident in The Beltline neighborhoods.  As you probably realize by now, The Beltline is a 22 mile walk/bike/transit loop around Atlanta that is one of the largest urban redevelopment projects in the United States and has garnered national and international attention.  It will be years before all segments are completed, but much of it is finished now and if you live close to one of these segments you have the ability to walk out your door and into the future.  Along the Beltline you can exercise, enjoy art, shop, walk to work – all without getting into a car.

But this does not mean that those neighborhoods not in the urban core are suffering.  Buckhead, Virginia Highland, Decatur …. They all continue to increase in value and many of the urban buyers will buy in one of the more traditional neighborhoods in the future.  Also, Atlanta is growing, so there are plenty of residents to go around.  Some of the neighborhoods and cities not in the core and even those not inside the Perimeter are becoming more urban themselves by creating mixed use developments (live/work/play) that become an urban center of their own.

For instance, Perimeter Center in Dunwoody has grown up around the MARTA Station there.  Once Dunwoody was almost entirely single family homes and shopping malls.  Now it is cosmopolitan and hip.  And Marietta’s square is an urban city center from another era that has new life now that we again appreciate walkability and greenspace.

The real estate world is changing, but in Metro Atlanta there is room for everyone – those who love living an inner city lifestyle and those that do not.  We are so urban!

Hollywood’s Calling for Your Atlanta House!

Atlanta and surrounding areas have become the darlings of Hollywood. We are now the number one filming location in the world for movies!  And you have undoubtedly seen Atlanta taking a starring role in many television shows and movies. It all started with the Georgia tax credits for filming, and then seemed to snowball as production companies learned how much else our state has to offer, like temperate weather for much of the year. Also, a ready, willing and skilled workforce. A wide variety of different environments, cities, housing stock and “looks”. And voila, before you could say “there’s no business like show business”, our city became a star!

Atlanta Starred in Baby Driver

More and more movies and television shows are being filmed in Atlanta. Could your HOME be the next STAR?

With so much Hollywood going on here in Gollywood (Georgia), chances are that if your home hasn’t had a starring role in a movie or television production, your neighbors home HAS. Why not your home, and what does it take to get your home considered as the next movie set?

The first step is to be sure that you want to do this. It sounds very sexy and amazing and all, but consider the downside before you decide to allow Hollywood into your home. First, film crews have lots of heavy equipment and that equipment and accompanying crew will be traipsing through your property without your supervision (since generally the agreement will be that you stay away from the home while the filming is taking place). The price of stardom, as it were. Is this something you are willing to put up with?

Is your family willing to move out while filming takes place? Different productions pay differently, and while it is true that it can be more than worth your while, some productions will barely cover your costs of making the home available and moving into a hotel or other rental property for the duration of the shoot. And keep in mind that delays in filming are common. Damage can happen. Are these risks you are willing to take?

It is important to keep in mind that terms are negotiable. If you are interested in having your home used as a “set” and a production company is interested in YOUR property, you can negotiate the terms. Of course, if you have unrealistic expectations you are unlikely to get any Hollywood types to agree and you risk the “gatekeepers” writing you off as unrealistic and not putting forth your home for consideration in the future.

But before we get to negotiating the terms, we must get interest in your home. Exactly what makes a home Hollywood worthy? Typically location managers will be looking for very specific things. For instance, for a recent shoot the producers were looking for a 1970s style home very close to a similar home right next door that would also allow shooting to take place. It was the need for two homes beside one another that eliminated many homes from consideration, since even if YOU are willing to make the sacrifices required, many times your neighbor may not agree. Perhaps the location manager needs an Italianate Palace and you own a small ranch. So just like HUMAN stardom, home stardom carries a large element of luck and of being in the right place at the right time.

But you will not know if your home is right for a particular role if it is never called to the “audition”. Sometimes the audition comes to you in the form of a location scout. Particularly if you have a unique home, you may get a flyer in your mailbox asking if you are interested in your home being considered for a particular use. The flyer will state the working name of the production and what they are looking for. If you agree to be considered, the location manager sends a photographer (or takes the photographs him or herself) and will submit them to the producer for consideration. This is the functional equivalent of being “discovered” at the Hollywood soda shop and just about as likely. So you might consider proactively seeking consideration.

​One place to start is the official Georgia Film Commission website, where you can submit pictures of your home for inclusion in their database. http://www.georgia.org/industries/entertainment/georgia-film-tv-production. Note that the property you submit does not have to be a home – it can be a business or other property. Once you upload to the database, it will be available to a wide range of producers and companies for consideration.

There are also “home casting ​specialists” in Atlanta who will ​handle the process for you. ​They can oftentimes negotiate a greater deal for you than you can do on your own because a good specialist will know the industry, the players, and what can be negotiated​​. One ​great ​specialist in Buckhead is Taryn Bowman, and her website is http://www.castmyhome.com.​ Taryn told me of a recent experience: “​I received a call from a​ n​eighbor who had a movie production company show interest in her home. She immediately called me to work out the deal. I told her to let them say a price first and that I would take it from there. They quoted her $10,000 for a set-up day, a shoot day, and a wrap day. Then I had the homeowner step out of the equation, and I worked directly with the company, 20th Century Fox, to negotiate much better terms for her. I got her $20,000 and a night in a suite at the Ritz plus per diem.​” ​ Taryn does not charge the homeowner – she negotiates a fee for her services from the production company.​

​​Perhaps instead of presenting your home as a place to film, you want to rent out a property for cast or crew housing​. To do this​ you can list your home for rent with us (or one of our team members​)​ on the multiple listing service, thereby opening up your property to a wider range of executives and professionals in addition to the entertainment industry. We list rentals that are offered on a yearly basis (rather than month to month). While we do not market properties to casting directors, we are always here as your property advisors when you want to buy, sell, or lease your home! If you will forgive the pun, you are “star” of our show and we appreciate your business and your referrals!